Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.Īll articles published Open Access will be immediately and permanently free for everyone to read and download. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.Ĭ. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License - Share Alike that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.ī. 40-56.Īuthors who publish with this journal agree to the following terms:Ī. The GMS: a broad conceptualization of global marketing strategy and its effect on firm performance. International Research Journal of Finance and Economics. Globalization and International Marketing Ethics Problems. Standardization in International marketing – the country-of-origin effect.
interest in cooking class tourism in Jehem Village, Tembuku District. The Fundamental of Standardizing Global Marketing Strategies. IV of Hospitality Management, Sekolah Tinggi Pariwisata Bali Internasional. The Race to the Top: The Real Story of Globalization. (2008), Mencermati Misteri Globalisasi: Menata Ulang Strategi Pemasaran Pariwisata Indonesia dengan Tourism Satisfaction (Toursat) Approch, Pidato Pengukuhan Guru Besar Tetap dalam Bidang Manajemen Pemasaran pada Fakultas Ekonomi, Universitas Sumatera Utara, Medan. Geneva: Ambassador Gérard Stoudmann, Geneva Centre for Security Policy. Definitions of Globalization: A Comprehensive Overview and a Proposed Definition. Buku ini tidak hanya menyajikan strategi dan taktik pemasaran secara komprehensif di era marketing 5.0 (digital), tetapi juga menjelaskan bagaiamana cara memasarkan destinasi pariwisata secara filosofis menuju destinasi pariwisata yang keberlanjutan (tourism destination sustainability), baik berkelanjutan dari sisi sumberdaya (resources) maupun dari sisi pasar (market), buku ini juga.
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